SUNNY DAYCARE
Sunny Daycare is a nurturing childcare brand that reflects values of love, safety, and growth through its environment: warm and welcoming. Based on the belief that every child deserves personalized care, the brand creates a venue where children’s curiosity and creativity can grow.
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Environmental Design: Designed warm billboards and signs to create a friendly atmosphere.
Brand Identity Design and Creative Direction: Built the brand identity to match Sunny Daycare's love, safety, and growth values. Created a strategy to build trust and connect with families.
Brand Strategy: Formed a story that presents Sunny Daycare as a "Cottage of Caring," where children can explore and be creative in a safe, supportive space.
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Billboard designs for high-traffic locations
Interior and exterior signage for easy navigation and a welcoming atmosphere
Full suite of logos, typography, color palette, and brand guidelines
Comprehensive brand strategy document outlining positioning, target audience, and messaging
Every day in Sunny Daycare is an assurance of a new exploration and learning process in a homely atmosphere that brings peace of mind to the parents and an opportunity for children to thrive.
